Lessons You Won’t Read in a Business Book

Course Number: ABIO2316

When: Recorded playback is available between available March 22, 2023 – June 18, 2023.

Where: Available under “Course Content” at the bottom of this page.

Description: In this session, we will discuss the importance of a customer-centric business and a company culture in your business. We will also discuss the importance of being in love with solving a problem, not being an entrepreneur; and the highs and lows of business ownership.

Who This Course Is Good For:

Any ASHA member, CCC holder, or other professionals that are licensed or credentialed to practice speech-language pathology (SLP) or audiology or preparing to earn ASHA CEUs.
A professional who is looking to start a business or has an established business.

Who This Course Isn’t Good For:

Any professional that does not currently work in the field providing treatment or plans to in the near future.
Professionals that solely are looking to work for another company or in a medical or school setting.

Presenters:

Venita Litvack, M.A, CCC-SLP

Venita is an Assistive Technology (AT) Consultant in south Florida. She has a passion for using AAC, AT, and literacy to support individuals with complex communication needs, autism, and other disabilities. Venita has delivered poster presentations on several topics related to AAC at ASHA and co-presented several ASHA CEU accredited courses. Venita co-authored two articles published in ASHA Leader’s online publication, as well as the Lou Knows What to Do book series published by Boys Town Press. Recently, Venita started utilizing the power of social media to empower and motivate educators across the country through the Speechie Side Up podcast, blog, Instagram account, and YouTube channel.

Lisa Kathman, M.S., CCC-SLP

Lisa Kathman has been an SLP for 25 years. Her entire career has focused on pediatrics, and she served as the lead SLP in the largest school district in Arizona for 6 years. Lisa has a passion for solving issues in the school setting. She is the co-creator of the innovative web app, SLP Toolkit, which launched in January 2016, as well as Bright Ideas Media, an ASHA-approved CEU provider that has hosted courses and conferences since 2019 (including SLP Summit, SLP Telecon, The Speech Sound Disorder Series, The Embracing Expertise Series, and The Equity Series).

Sarah Bevier, M.S., CCC-SLP

Sarah Bevier has worked in the field of speech-language pathology for over 15 years. She is a proud Sun Devil, receiving her undergraduate and graduate degrees from Arizona State University. Sarah has a passion for solving issues in the school setting. She is the co-creator of the innovative web app, SLP Toolkit, which launched in January 2016, as well as Bright Ideas Media, an ASHA-approved CEU provider that has hosted courses and conferences since 2019 (including SLP Summit, SLP Telecon, The Speech Sound Disorder Series, The Embracing Expertise Series, and The Equity Series).

Disclosure Statements

Venita Litvack has the following relevant financial relationships to disclose: ownership interest in Speechie Side Up, LLC and Tassel Learning, LLC; royalties from the Lou Knows What to Do book series.

Venita Litvack has the following relevant nonfinancial relationships to disclose: member of the ASHA Special Interest Group 12.

Lisa Kathman has the following relevant financial relationships to disclose: Lisa receives income from their sales of SLP Toolkit, and Bright Ideas Medias courses. She is also being compensated for this presentation.

Lisa Kathman has the following nonfinancial relationships to disclose: Lisa is a member of the ASHA Continuing Education Board.

Sarah Brevier has the following relevant financial relationships to disclose: Sarah receives income from their sales of SLP Toolkit, and Bright Ideas Medias courses. She is also being compensated for this presentation.

Sarah Brevier has no nonfinancial relationships to disclose.

In-Kind Support Disclosure: Tassel would like to thank the following companies for offering products, services, and/or discounts to giveaway to attendees at no charge: Social Moguls, The Independent Clinician, Simple Practice, Therapy Marketing Kit, Wynter Wellness Group, SLP Toolkit, and Create Yourself Co.

Learning Outcomes

As a result of this activity, participants will:

State the importance of a customer-centric business
Define a company culture for their business
Identify 3 things they need to do when they first start a business

Agenda

5 min	Introductions and Backgrounds
10 min	The importance of a customer -centric business
15 min	Establishing a company culture
15 min	Absolute musts for any business
10 min	The highs and lows of owning a business
5 min	Closing, Discussion, and Questions
10 min	For the live event: a Q&A discussion panel will take place