In this episode, we are joined by Sarah Brashears, the founder and CEO of Social Moguls as we discuss the importance of foundational marketing principles, understanding your audience, and the latest trends in social media.

We touch on topics like the significance of building an email list, the effectiveness of personalized content, and the impact of AI tools like Claude and Poppy on streamlining marketing strategies.

Sarah also shares her insights into navigating social media changes.

The episode emphasizes the need for authenticity, direct audience engagement, and continuous learning in the realm of social media marketing.

LEARN MORE:

Website
Instagram
Social Moguls

About the Host

Nicole Umana Dos Santos, B.A., SLP-A (She/Her)

Nicole Umaña Dos Santos, B.A., SLP-A (she/her), is the Chief Operating Officer and ASHA Continuing Education Administrator (CEA) of Tassel Learning and co-host of the Speechie Side Hustle podcast. She has worked as a Speech-Language Pathology Assistant since 2017 and holds a bachelor’s degree from Emerson College. Nicole is also the founder of Nicole Umaña Creative, where she supports small businesses with branding and design strategy. She is passionate about helping clinicians build aligned, sustainable careers through entrepreneurship and creative growth.

Stay in the Know

Get updates about new episodes from the Tassel Podcast Network

    By selecting to sign up you agree to get email updates from Tassel